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Category / Industry Specialist

Sampling: Guerilla Marketing vs. Permission Based Marketing

Whether you spell it guerilla marketing or guerrilla marketing (and people do spell it both ways) the concept is the same. Guerilla marketing was developed as an unconventional method of a field marketing promotion, like sampling. Typically this is unexpected for the consumer and very interactive and it’s usually a low-cost solution that yields high-impact...Read More

HOW TO GET MORE PROMO WORK (Maybe)

CAN I TURN PROMO WORK INTO A CAREER? This question seems to be asked in one form or another on a lot of message boards, and is timeless. How do I get more promo work? While this article can’t grant you riches overnight (there’s no ‘get rich quick’ formula in promo-world), maybe you can glean…Read More

Making a Living with Freelance Jobs

My life is Random. Honestly, more random than I prefer. Over two years ago, I married an amazing guy, but this amazing guy is a fighter pilot in the U.S. Air Force, which moves us around. Seven moves in less than two years to be exact! Moving that many times doesn’t exactly create a stable...Read More

EventSpeak showed up at Sun Fest in WPB FL.

We had a blast at Sunfest in West Palm Beach this past weekend. We had the pleasure of meeting up with a few crews that were donig their stuff at the festival. We were so excited to hear that a few of the members of the Lipton tour were hired from a job posting on...Read More

MAKING A LIVING WITH FREELANCE JOBS

My life is Random. Honestly, more random than I prefer. Over two years ago, I married an amazing guy, but this amazing guy is a fighter pilot in the U.S. Air Force, which moves us around. Seven moves in less than two years to be exact! Moving that many times doesn’t exactly create a stable...Read More