PepsiCo Introduces “FIZZ” at World Maker Faire
Last weekend, PepsiCo’s “FIZZ” joined the World Maker Faire as a Goldsmith Sponsor. FIZZ combines unique flavors and ingredients to create an elevated and immersive beverage experience. FIZZ is a playful celebration of soda and the bubbles that go along with it.
Faire goers had the opportunity to make one of six FIZZ beverages that began with one of PepsiCo’s soft drinks. Attendees had an opportunity to learn about FIZZ and work hands-on with “fizzologists” to construct their beverage all the while surrounded by a fun, adventurous experience that MKTG designed to fully integrate them into the entire process.
We are also very pleased to announce that this activation won the editor’s choice blue ribbon from the Maker Faire!! If you were able to attend, we would love to see your tagged photos on Instagram, Twitter and Facebook. Tag @DiscoverFizz, #MakerFaireNYC, and #WMF15!
Take a look at photos from the activation below!