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EventSpeak with Big John

Maureen Valker #036

Big John digs in with music promo veteran and Danny Wimmer Presents SVP, Maureen Valker. Maureen discusses how the reset button (aka the pandemic) is allowing music promotors and agencies to truly explore the digital options, and a variety of new revenue streams now becoming common place for music performers and artists (pay per view, digital broadcast, licensing, endorsements etc.).

For more info on Maureen and her company, DWP, check-out the below:

Enjoy!

Big John

About Author /

Big John got his start as co-founder and playing guitar in former Chicago band SweaterGirl. After 4 consecutive summers on the Van's Warped Tour as one of the first ever DIY bands to be invited to tag along, Big John was ready for what's next and stumbled into the event industry in 2005. Big John stayed on the road managing Mobile Marketing Tours, logging over 3 Million miles on the Warped Tour as well as a plethora of experiential tours, campaigns, events, and initiatives.

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