Nick Gauchat #019
Welcome back to Happy Hour 2021! In this episode, we take a sip and chat with Nick Gauchat, Chief Product Officer at Suzy. Gauchat has been the digital backbone for many of our experiential marketing efforts for the past decade and has some incredible insight on the role technology has from recruiting brand representatives to efficient entry and data collection of attendees. “Connection” is the keyword from digital to live events and the main focus all marketers must embrace in virtual or onsite environments. We end our discussion on the personal protocol from the entry process into an event to closing a negotiation, what’s the new handshake, and are face masks here to stay.
To Learn more about topics discussed on the show, check-out the below websites: